Privacy Policy

Effective Date: September 6, 2026  |  Last Updated: September 6, 2026

1. Introduction & Scope

Brandcrackers ("we," "us," or "our") operates the website located at https://brandcrackers.co and related advertising campaigns across Meta platforms (Facebook and Instagram). We provide web design and development services for small businesses and local studios.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you interact with our website, submit inquiries through our contact forms, or engage with our advertisements on Meta platforms. This policy applies to all visitors, leads, and clients.

By submitting your information through our website, lead forms, or Meta Lead Ads, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with the practices described herein, please do not submit your personal information.

2. Information We Collect

We collect personal information that you voluntarily provide to us. This includes, but is not limited to:

• Full name — to identify and address you in communications.
• Company or studio name — to understand your business and tailor our services accordingly.
• Email address — to send you project quotes, custom mockups, and relevant marketing updates.
• Phone number — to contact you regarding your inquiry or project details.

This information is collected through the following channels:

• Contact forms and booking forms on our website at brandcrackers.co.
• Meta Lead Ads (Facebook and Instagram lead generation forms) targeting business owners in the United States.
• Direct email or phone correspondence initiated by you.

We do not knowingly collect personal information from individuals under the age of 18. If we become aware that we have inadvertently collected such data, we will delete it promptly.

3. How We Use Your Information

We use the personal information we collect for the following specific purposes:

1. Lead follow-up and communication: To respond to your inquiry, discuss your project requirements, and provide website design quotes and custom mockups.
2. Service delivery: To deliver web design and development services that you have requested or contracted.
3. Marketing communications: To send you relevant updates about our services, promotions, and industry insights. You may opt out of marketing communications at any time by contacting us at the email address listed below or by using the unsubscribe mechanism provided in our emails.
4. Advertising optimization: To measure and improve the performance of our Meta advertising campaigns. This may include using your information to create custom or lookalike audiences on Meta platforms, in accordance with Meta's advertising policies.
5. Legal compliance: To comply with applicable laws, regulations, and legal processes.

4. Data Security & Retention

We take the security of your personal information seriously and implement reasonable administrative, technical, and physical safeguards to protect it against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Secure, encrypted transmission of data (SSL/TLS) on our website and forms.
• Access controls limiting data access to authorized personnel only.
• Secure storage within our internal CRM and email software systems.

We retain your personal information only for as long as it is necessary to fulfill the purposes for which it was collected, or as required by applicable law. Specifically:

• Active leads and prospects: Data is retained for up to 24 months from the date of last interaction.
• Clients with active or completed projects: Data is retained for up to 36 months following project completion for warranty, follow-up, and record-keeping purposes.
• Upon request: Data will be deleted within 30 days of a valid deletion request, unless retention is required by law.

While we strive to protect your personal information, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security.

5. Third-Party Sharing & Disclosure

We do not sell, rent, or trade your personal information to third parties.

We may share your information with the following categories of service providers, solely for the purposes described in this policy:

• Meta Platforms, Inc. (Facebook/Instagram): When you submit your information through a Meta Lead Ad, your data is initially processed by Meta in accordance with Meta's Privacy Policy. We receive this data through Meta's Lead Ads platform to follow up on your inquiry. We may also upload contact information to Meta for the purpose of creating custom audiences for advertising, in compliance with Meta's Custom Audience Terms of Service.
• Website hosting providers: Our website is hosted on secure servers provided by our hosting partner. These providers may process data as part of delivering hosting services but do not use your information for any independent purpose.
• CRM and email software: We use internal customer relationship management and email tools to organize and communicate with leads and clients. These tools are selected for their adherence to industry-standard security practices.

We may also disclose your information if required to do so by law, regulation, legal process, or governmental request, or if we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.

6. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal information:

For all users:

• Right to access: You may request a copy of the personal information we hold about you.
• Right to correction: You may request that we correct any inaccurate or incomplete personal information.
• Right to deletion: You may request that we delete your personal information, subject to certain legal exceptions.
• Right to opt out: You may opt out of receiving marketing communications at any time.

For California residents (CCPA/CPRA):

• You have the right to know what personal information we collect, use, and disclose.
• You have the right to request deletion of your personal information.
• You have the right to non-discrimination for exercising your privacy rights.
• We do not sell personal information as defined under the CCPA. We do not use or disclose sensitive personal information for purposes other than those permitted by the CCPA.

For users in the European Economic Area (GDPR):

• You have the right to access, rectify, erase, restrict processing, and port your personal data.
• You have the right to withdraw consent at any time, where processing is based on consent.
• You have the right to lodge a complaint with a supervisory authority.
• The legal basis for our processing of your data is your consent (provided when you submit a lead form) and our legitimate interest in following up on business inquiries.

To exercise any of these rights, please contact us using the information provided in Section 7 below. We will respond to verified requests within 30 days.

7. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:

• Business Name: Brandcrackers
• Website: https://brandcrackers.co
• Email: hello@brandcrackers.co

8. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. When we make changes, we will revise the "Last Updated" date at the top of this page. We encourage you to review this policy periodically. Your continued use of our website or submission of information through our forms after any changes constitutes your acceptance of the updated policy.